Title:\u00a0Associate Manager of Digital Marketing\r\nDepartment:\u00a0Development\r\nStatus:\u00a0Exempt\r\nReports to:\u00a0Vice President of Membership & Direct Response Fundraising\r\nPositions Reporting to this Position:\u00a0None\r\nLocation:\u00a0Flexible (the employee may decide whether to work remotely or from an LCV office)\r\nTravel Requirements:\u00a0Up to 10%\r\nUnion Position:\u00a0Yes\r\nJob Classification Level:\u00a0C\r\nSalary Range (depending on experience):\u00a0$67,010 \u2013 $81,529\r\nGeneral Description:\r\nLCV believes our earth is worth fighting for because everyone has a right to clean air, water, and a safe, healthy community. To ensure those rights are protected, we help people use their power to shape policy, hold politicians and polluters accountable, and influence elections.\r\n\r\nFor more than 50 years, LCV has grown into a potent political force for protecting our planet and everyone who inhabits it. We have built a powerful national movement with 30 state affiliates, and grassroots and community organizing programs across the country.\r\n\r\nLCV is hiring an Associate Manager of Digital Marketing to project manage LCV\u2019s lead generation and sustainer acquisition program, including building a more racially diverse and engaged community. The Associate Manager of Digital Marketing will work closely with the Vice President of Membership & Direct Response Fundraising and our consultants to execute LCV\u2019s lead-generation strategies, giving feedback on content and helping to direct creative. Primary goals include expanding LCV\u2019s email marketing, diversifying the demographics of LCV\u2019s online grassroots community, and managing relationships with vendors. This role is an excellent opportunity for an integrative thinker to be a part of an innovative and dynamic team that runs groundbreaking online campaigns to promote environmental policies and priorities.\r\nResponsibilities:\r\n\r\n \tCoordinate advertising campaigns across social media platforms, display and search, and media outlets.\r\n \tAssist in identifying and developing data driven dynamic creative that engages and mobilizes LCV\u2019s existing activist base, and reaches new audiences, including communities of color.\r\n \tSet up a portion of ads in-house using tools like Facebook Business Manager and Google Ads.\r\n \tProject manage our lead generation work with our consultants on direct-to-donate and donor acquisition campaigns.\r\n \tServe as the primary point of contact at LCV for all data-sharing collaborations such as joint actions with our state partners and other allied organizations and lead the entire process from start to finish.\r\n \tManage list buying efforts and list processing procedures.\r\n \tCarefully track the media spend to stay on budget.\r\n \tWork with our cross-departmental data teams to efficiently and accurately track our membership growth, reengagement, donor acquisition and reactivation, and sustainer acquisition work. Lead tracking and reporting to measure the success of online campaigns.\r\n \tActively apply a racial justice and equity lens to LCV paid online communications under their purview, with an increased emphasis on member education of issues, environmental or otherwise.\r\n \tTravel up to 10% for staff retreats, meetings, conferences and professional development opportunities, as needed.\r\n \tPerform other duties as assigned.\r\n\r\nQualifications:\r\n\r\n \tWork Experience:\u00a0Required \u2013\u00a0A minimum of 3 years of professional experience in paid media, online advocacy, or digital marketing. Experience writing, creating, and\/or curating compelling content. Experience with lead generation and campaigns built for conversion both organically and through paid advertisements on a wide variety of platforms. Experience tracking budgets and using data-driven methods to measure the success of campaigns. Experience working in Facebook Business Manager and Google ads. Experience with project management.\u00a0Preferred\u00a0\u2013 Experience in a nonprofit, political organization, agency, or campaign. Experience with SEM, eCRM, Salesforce, SEO, or analytic experience.\u00a0\r\n \tSkills:\u00a0Required \u2013\u00a0The ideal candidate is an enthusiastic and collaborative team player with an innovative and creative mindset who understands and is passionate about the urgent need to build a stronger base of diverse online supporters; excellent communicator and copywriter with an ability to use both data and intuition to inform decisions; able to work independently and in a fast-paced environment.\u00a0Preferred\u00a0\u2013\u00a0 Familiarity in Adobe CS programs (InDesign, Photoshop, Illustrator). Familiarity with Salesforce and analyzing data to draw actionable insights.\r\n \tCultural Competence:\u00a0Shares our commitment to increasing racial diversity in our movement and organization, integrating justice and equity into the work we do and ensuring an inclusive organizational culture.\r\n \tWorking Conditions:\u00a0This job operates in a professional office environment, and routinely uses standard office equipment such as computers, phones, photocopiers, and audiovisual systems. This position is largely sedentary, often standing or sitting for prolonged periods. Applicants need to be located in and legally authorized to work in the United States.\u00a0 LCV requires all employees working from our offices or participating in in-person meetings or events to be fully up-to-date on their COVID-19 vaccinations, subject to reasonable accommodation as required by law.\r\n\r\nLCV offers a comprehensive and competitive benefits package that includes vacation, sick and parental leave, personal days, paid holidays, health insurance (two plan options for staff to choose from), dental and vision insurance, life and disability insurance (short- and long-term), Flexible Spending Account, 401(k) retirement plan with company matching contribution, commuter benefits program, sabbatical, and student loan assistance.\r\n\r\nTo Apply: Send cover letter and resume to\email@example.com\u00a0with \u201cAssociate Manager Digital Marketing\u201d in the subject line by\u00a0April 24, 2023. No phone calls please.\r\n\r\nLCV is an Equal Opportunity Employer committed to a racially just, equitable and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information, or any other protected status. LCV is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.\u00a0If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please contact\firstname.lastname@example.org.