Manager of Accounts, Direct Marketing Fundraising Programs

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Manager of Accounts, Direct Marketing Fundraising Programs

University of Minnesota Foundation

Full Time

Job Details

About Us: At the University of Minnesota Foundation (UMF), our mission is to connect passion with possibility, inspire generosity, and support greatness at the University of Minnesota by placing donors at the heart of everything we do and every decision we make. UMF is a nonprofit organization responsible for raising and managing gifts to the University of Minnesota. For more information about UMF, please visit https://give.umn.edu/about/about-umf. About the role: This position is responsible for providing comprehensive leadership of the team who provides strategic planning and program evaluation to shape a sustainable program of annual support and pipeline development on behalf of a variety of colleges and programs at the University of Minnesota. This person serves as a supervisor and leader of staff in addition to serving as a central direct marketing partner for development staff in top-revenue-producing across the University. Responsibilities include developing strategy, creating annual plan, leading the design of marketing materials and writing copy, and interpreting and sharing results with partners. Manager also supports the Director on employee giving initiatives and other University-wide marketing initiatives. What you’ll do: Provide leadership and management in the development of comprehensive direct marketing strategies and plans that align with fundraising goals, is clear in expectations, consistent (over a multi-year time period), and has demonstrable outcomes. Direct the work, with internal and external resources, for audience identification, messaging, strategic planning, and creative development. (40%)

Work closely with unit partners, and collaborate with other members of the advancement team on overall strategy.
Develop and manage multi-channel campaigns (telemarketing, texting, direct mail, social, e-communications, etc.), to increase the volume of annual donors and gift revenue from alumni, friends, faculty/staff, patients, health system employees and other prospects.
Lead and develop system-wide University faculty and staff participation strategies, including engagement, cultivation, and solicitation. Support colleges and units in development of their plans.
Oversee the creative development of content and design for marketing materials. Present, as appropriate, at bi-monthly U-wide Annual Giving and Stewardship meetings.
In partnership with Operations Team, develop budgets to support the strategy; ensure maximum cost-benefit ratio is achieved.

Manage human resources to achieve departmental and Foundation objectives. (25%)

Actively participate in recruitment, selection, training, and coaching and on-going evaluation of staff.
Daily management and work direction for two direct reports and their responsibilities.
Identify staff training and development opportunities and work with individual staff on professional development planning. Ensure appropriate resources are available to staff.

Advance fundraising strategies through collaborative relationships (25%)

Lead strategy discussions with fundraising vendors/consultants, and key partners throughout the Foundation, health system, University, and community. When necessary drive outcomes through negotiation and persuasion.
Partner with other UMF teams such as, donor relations, digital marketing, communications, gift administration, office operations, and finance to ensure smooth program operations, brand compliance to address issues and concerns.
Participate as a strategic thought partner with other Manager(s), in analyzing results and making recommendations for new strategies for advancing donation goals.

Seek opportunities to increase knowledge and broaden the impact of fundraising strategies. (10%)

Remain up-to-date on trends and developments in fundraising, direct marketing and annual giving/fundraising programs.
Develop a high level of familiarity with necessary software programs to effectively perform assigned responsibilities. (DMS, DESelect/SalesForce), Tableau, grateful patient database, others as needed).

Demonstrate commitment to valuing diversity and contributing to an equitable and inclusive working and learning environment (exhibit 100% of the time) We take care of you:

Comprehensive and competitive benefits package that includes medical, vision, dental, and pharmacy coverage; life insurance; retirement; long-term care insurance; and disability coverage.

Come. Work. Stay. Play. The U of M is conveniently accessible by light rail, bus, and bike. And we offer discounted bus transportation through our “U-Pass” program.

The University of Minnesota embraces diversity and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.

Qualifications:

Bachelor’s degree in marketing, communications, not-for-profit management, or other related field. Minimum of 6 years of experience in the development and execution of comprehensive giving campaigns, with a proven track record of achieving fundraising goals and initiatives, or closely related experience.
Supervisory experience including managing staff, hiring, training, coaching, and performance management. Demonstrated success in building relationships in a team setting.
Strong analytical skills including the ability to analyze trends from quantitative and qualitative data. Experience with MS Office and data systems required.
Demonstrated excellent written and verbal communication skills, with a commitment to providing excellent customer service.
Experience contracting with outside vendors and managing their work.

Diversity: The University recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the academic mission. The University is committed to attracting and retaining employees with varying identities and backgrounds. The University of Minnesota provides equal access to and opportunity in its programs, facilities, and employment without regard to race, color, creed, religion, national origin, gender, age, marital status, disability, public assistance status, veteran status, sexual orientation, gender identity, or gender expression. To learn more about diversity at the U: http://diversity.umn.edu. Employment Requirements Any offer of employment is contingent upon the successful completion of a background check. Our presumption is that prospective employees are eligible to work here. Criminal convictions do not automatically disqualify finalists from employment. Please note: All employees at the University of Minnesota are required to report complete vaccination against COVID-19 or submit documentation requesting a medical or religious exemption on their first day of employment. To learn more, please visit the University's COVID-19 Response webpage. How to Apply: Applications must be submitted online through the U of M Careers site. To submit your application, please follow this link: https://hr.myu.umn.edu/jobs/ext/355152. If you have any difficulties or questions while applying feel free to contact Lucas Gangsei, Talent Acquisition Partner at lucasg@umn.edu.